LLM optimization built to teach the models to recommend you.
Large language models decide what to say about your market from what they can read and trust. As an LLM optimization agency, our work shapes those signals so your brand is understood, trusted, and named.
Specialist LLM SEO strategists
Direct access to strategists
No lock-in contracts
Trusted by leading brands
- Northpeak
- Cardstack
- Marlow & Co
- Vireo
- Latch
- Brightline
- Aster Retail
- Field & Forge
- Tidewater
- Northpeak
- Cardstack
- Vireo
- Marlow & Co
LLM Optimization That Delivers Measurable Impact
Real results from real campaigns. See the citation and visibility gains you can expect from a structured LLM optimisation programme.
0+
Growth in qualified leads
Visibility across ChatGPT, Gemini, Claude, Perplexity, and Microsoft Copilot.
3-5x
Higher Citation Frequency
Increase how often your brand is cited across AI platforms within 90 days.
0 days
Typical Improvement Timeline
A standard timeframe for achieving measurable growth in LLM citations.
Data-Driven
Performance Reporting
Receive clear reports on citation growth, brand mentions, and LLM visibility.
What is LLM Optimisation?
Optimising for the model, not just the crawler.
LLM optimization is the work of making your brand and content maximally legible to large language models – the systems behind ChatGPT, Claude, Gemini, Copilot, and Perplexity, so they can understand what you do, who you serve, and why you’re credible.
As an LLM SEO company, our work blends clear content structure, consistent entity data, factual accuracy, and authoritative citations across the web. Done well, models retrieve and reproduce your brand correctly and put you forward when users ask for a recommendation.
What's included
A complete LLM optimisation programme.
Model perception audit
See exactly what LLMs currently say about your brand today, before changing anything.
Entity & E-E-A-T building
Make your brand a recognised, trusted entity across the sources models draw from.
Content structuring
Give models clean, machine-readable signals they can confidently retrieve and reuse.
Citation-worthy content
Original, authoritative content that models actually want to cite, not filler.
AI Overviews optimization
Win placement inside Google's AI Overviews, one of the most visible LLM-driven surfaces.
LLM visibility monitoring
Track how and where your brand is mentioned across models over time - one of the best LLM SEO optimization tools most agencies still don't offer as standard.
Results
How our LLM optimization process works
Four steps, no vague promises. We move you from unseen across AI models to genuinely understood and you’ll know exactly where things stand at every stage.
01
Model perception audit
We start by mapping exactly where your brand currently stands across ChatGPT, Gemini, Claude, Perplexity, and Copilot. Which queries are you showing up for? Which are going to competitors instead? You need a clear picture of both before you can begin to fix either – the foundation of any real LLM optimization agency’s work.
02
Entity & schema foundation
We establish your brand as a clearly defined entity – consistent facts, structured data, and schema across your web presence. This is the infrastructure layer models rely on to understand who you are; skip it, and everything built afterward has nothing solid to stand on.
03
Content built for retrieval
We restructure existing content and build new material specifically designed to be understood, trusted, and cited by language models, not repurposed blog posts, but content built from the ground up around how models actually evaluate and select sources.
04
Monitor & refine
We track citation frequency and brand mentions across every target model on an ongoing basis, adjusting the strategy as models update and new ones emerge. LLM SEO isn’t a one-off fix – visibility should keep compounding, and that’s what we monitor for.
SEO FAQs
Your LLM optimization questions, answered.
More questions about our LLM SEO services? Our friendly team would be happy to help – contact us today.
LLM optimization is the work of making your brand legible and trustworthy to large language models – ChatGPT, Claude, Gemini, and others so they understand, cite, and recommend you correctly. It matters because more people are asking AI directly for recommendations instead of searching and clicking through results.
Our LLM optimization agency work covers all major models – ChatGPT, Gemini, Claude, Perplexity, and Copilot, since brand perception can vary significantly between them.
Models weigh clear entity signals, structured data, consistent facts across the web, and authoritative third-party citations – similar principles to traditional E-E-A-T, but applied to how models retrieve and reuse information rather than how pages rank.
They overlap but aren’t identical. GEO is the broader discipline of optimising for generative search generally. LLM SEO specifically focuses on how individual language models perceive, trust, and recommend your brand – a related but more targeted piece of the same puzzle.
We track citation frequency, brand mentions, and how accurately models describe your brand across target LLMs over time – not vanity metrics, but real changes in what AI systems actually say about you.
We run a model perception audit as the first step of any engagement testing real prompts across ChatGPT, Gemini, Claude, and others to see exactly where you show up, where you don’t, and where competitors are being recommended instead.
Yes, in some ways it’s easier as there’s no existing outdated or incorrect information for models to unlearn. Building strong entity and citation signals from day one is simpler than correcting years of inconsistent data later.
No, think of it as sitting alongside SEO, not replacing it. Traditional search isn’t going away, but a growing share of research and recommendation behaviour is shifting to AI tools, which SEO alone doesn’t optimise for.
Models update regularly and your competitive landscape shifts too, so this isn’t a one-off project – ongoing monitoring and periodic content refreshes are part of any real LLM SEO company’s process.
Any industry where people research before buying benefits but it’s especially valuable for considered purchases (software, professional services, healthcare, finance) where buyers are increasingly asking AI tools directly for recommendations.
Often a mix as some content just needs restructuring and clearer entity signals, while other gaps need new, purpose-built content designed around how models actually evaluate and select sources.
Look for a provider that actually tests and tracks what models say about your brand, real prompt testing and citation monitoring, not just an SEO agency relabeling existing services as “LLM SEO.”
The tooling is still maturing, most reliable work today combines manual prompt testing across models with monitoring platforms built specifically for AI citation tracking, since off-the-shelf SEO tools weren’t built for this yet.
Book your free SEO & AI Search Masterplan.
No fluff. No generic audits. Just a plan to win more traffic and customers across Google and emerging AI search platforms.
In-depth SEO & AI audit
Uncover technical gaps, content weaknesses and AI visibility opportunities.
Search & AI traffic analysis
Discover quick wins across Google and AI-powered search.
Custom growth roadmap
A strategy aligned with your industry, competition and future search trends.
Start in 60 seconds
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